Strategic Thinking on Ensuring Ideological & Political Security of Chinese Army // 中國軍媒:確保我軍網上意識形態安全的戰略思考

Strategic Thinking on Ensuring Ideological & Political Security of Chinese Army //

中國軍媒:確保我軍網上意識形態安全的戰略思考

 

Network era, the information exchange to break the official and civil, military and local boundaries, our army should continue to play the advantages of mobilization, open our army ideological work a new situation. The people are the most extensive and powerful forces involved in the ideological struggle. Our army strives for the dominance of the online ideological struggle. It can not rely solely on the power of propagating and defending the departments. We must also make the people’s faction and stir up the people’s war of online ideological struggle. Our army should play a good mobilization advantage, attract the participation of the masses, and guide the direction of public opinion.

The United States “how to influence China’s national strategy and military strategy,” the report said, “the Internet is our main battle with the Chinese Communist Party.” Western military power has long been the online public opinion struggle into the military strategy, is committed to creating a new network of combat forces.

Military Army: Strategic Thinking on Ensuring the Ideological and Political Security of Our Army

The United States since 2003 in the war in Iraq for the first time to implement the strategic psychological warfare, have made a network war theory update and actual inspection of the record; recently, the US Defense Secretary Ashton Carter announced the Department of Defense new network action strategy report, For example, the United States and Russia have been able to use the information warfare forces to form a “civil army”, demonize the “invading country” regime, from the “invading country” internal disintegration of its national will, To achieve their own strategic objectives. At present, the United States with the Internet technology and cultural hegemony to develop Internet rules, selling political system and cultural ideas, leading the direction of ideological struggle; our military in the key information infrastructure construction, network impact in a weak, facing control, Shaped, interpreted, tagged dilemma, cyberspace security coping overall is still hovering at the tactical level non-strategic level. In the era of media, cyberspace has become the second “living space” of mankind. Our army should be in danger and know ourselves, and attach great importance to the study of cyber ideology struggle strategy and compete for the initiative of online ideological struggle.

1, take the initiative to force the Sword, to seize the high ground of ideological struggle

 

The Internet is the main battlefield of ideological struggle. The main battlefield failed to master the initiative, decided in the field of ideology in the passive situation. In recent years, including the United States, including Google, Apple, “the eight King Kong” all-round penetration into the network space in China through the opening of the “back door” for the US government to provide information, and pervasive way to push me Western values; , Support the “elite” voice, so that with the help of the Internet openly for the Western head; continuous technological innovation, by virtue of “shadow Internet” and other means to circumvent me

Network control system to support Hong Kong “accounted for” and other subversive separatist activities; leading issues set for China’s military development has been intensive throw “China’s military threat theory”, “China’s spy activities,” “Sino-US military conflict theory” and “South China Sea navigation freedom” and other issues, from the academic, public opinion on me completely suppressed.

In contrast to our military, there are still used in the theoretical study of fried rice, in the propaganda work instilled the preaching, stereotyped in the discourse system, often in the subject matter when the aphasia, weak and weak in the supervision of the phenomenon, not only cause my mainstream ideology Spread the dilemma, but also for the hostile forces to attack my ideological position left a gap. Network ideological struggle, such as against the current sailing,

In the face of the aggressive challenges of the United States and the West, the attack is more advantageous than the defense. Our army must recognize the seriousness of the threat of online ideology and face the above-mentioned deficiencies. Through the all-round change of the thinking idea and working mode, initiative.

The first stage to try to reverse our army passively cope with the situation, lay the online ideological struggle “fighter war”. China is currently the most important strategic opponents of cyber space in the United States, the United States will undoubtedly be its core technology, hegemony and other positions to prevent clinging, want to catch up with its core technology in the short term is not feasible. Our army should not only have the courage to fight the Sword, but also learn to “dance with the wolf”, on the one hand should focus on the matter, in the face of Western issues when the attack in a timely manner to respond, one said, change the traditional conservative ideology work concept, , To avoid the main network-like attitude, or another way to transfer is not conducive to our military wave of public opinion, beware of the Chinese story was misinterpreted, misreading; on the other hand can identify the opponent’s weaknesses, pain hard, propaganda interpretation of the Western scandal, Democratic system malpractice, judging the plight of capitalist development. Learn from the opponents of the struggle, give full play to the role of capitalist countries, in the foreign media, business operations, cooperation and cultural exchanges in the promotion.

The second stage is based on my main counterattack, lay the ideological struggle of the Internet “position war.” The use of the first stage of the development of technology development opportunities, and vigorously promote technological innovation, can bypass the United States and other Western countries accounted for overwhelming advantages of the technical barriers to achieve such as quantum communications technology monopoly, relying on the new platform to implement the ideological strategy to counter; To maintain national ideological security from the traditional security field to the field of cyberspace extension, and actively establish a network space cooperation with other countries, based on Chinese cultural traditions, value system and military practice, to build beyond the West, in line with China’s actual discourse system for the international community Innovative discourse, for our army modernization, national defense policy and the military system name.

2, to support the legislation, to the superiority of the people to achieve the mainstream ideology of soft conquest

 

Hard power is the fundamental support of soft power, Western ideology has been able to prevail in the world, the key lies in the capitalist countries generally developed economy, people’s living standards are higher, and the key to the upsurge in the Soviet Union is the national economy almost collapse, political Cleaning loss of people, social contradictions continue to intensify. Revolutionary war years, our army suffered inside and outside the attack, but resist the West “peaceful evolution”, the fundamental reason is that when our ideological work to do the “inner saints outside the king.” Reflection of the current, part of the unit and the individual army is not strict, improper words and deeds, misconduct, weakened the army combat effectiveness, discredited the image of the army, for those who have ulterior motives attacked my system, leaving the relationship between the party and the party left a mess, as hostile forces To achieve its political purpose to provide a convenient space.

In addition, the value orientation and behavior of the composition of the officers and men are undergoing profound changes. Once the loss of their trust is caused by the corruption of the military, it is easy to cause the ideal and the landslide, which opens the gap for the infiltration of the West. For a period of time, our army dealing with the behavior of anomorphosis often lost in the wide, lost in the soft, especially Guo Boxiong, Xu Caihou case hit the officers and men “three view”, while the United States to intensify the push of the bourgeoisie to build the military concept, To carry out the deterrence, attack our army unique advantages, which makes our ideological work into a double dilemma. Network era information cohabitation, the face of hostile forces deliberately slander more need “their own hard”.

Our army should play a good way to put forward the traditional advantages of truth, first put the facts, and then tell the truth, to an open and inclusive attitude to the Internet users to monitor the military and the Internet to achieve good interaction, and as a driving force to improve the style Adhere to the line of words and deeds; adhere to the network space management and the reality of space norms both hands, the military’s own problems, neither whitewash short and not allowed to make rumors, eliminate negative thoughts, the root causes of public opinion, to our military good image against Western attack penetration, Enhance the mainstream ideology of inspiration.

3, to network network, to enhance our ideological struggle of the network thinking

 

The development of the Internet has spawned all-round changes in social structure, way of thinking and behavior. In the face of online ideological struggle, our army must accurately grasp the changes in the mechanism of competition. The network originated in the West, grew up in the West, the West not only has a comparative advantage in technology, but also highly compatible with the Internet culture, cloud computing, large data, artificial intelligence and other technologies are the first breakthrough in the West, the network center war and other Internet operations concept by the US military The first proposed, the Internet “rules of conduct” is also dominated by the West, the United States is the world’s major sources of information. And our army in the online ideological struggle is still at a disadvantage, such as can not keep up with the Internet age changes, will fall into a completely passive situation.

At present, our army has a strong desire and motive to make a good “network gateway”, and the problem of planning breakthroughs in online ideological struggle is basically clear, but it still lacks the organic integration of “Internet + ideological struggle” and can not really grasp the struggle The right to speak. In the face of the grim situation of online ideological struggle, our army needs an Internet “brainstorming”, and comprehensively enhance the ability of online ideological security. To break the core technology monopoly as the main focus, breaking the United States to contain my “life door”, the construction of its own information transmission system and network security protection system, and strive to lead the innovation and technology around the world, lay the ideological “backhand” But also the Internet communication requires creative thinking, the first machine awareness, platform operation and action ability, but also to promote the development of the Internet, but also to promote the development of the Internet, The barracks should follow the trend, as soon as possible to develop a variety of network broadcast and other media, try to mainstream cultural communication embedded in creative industries.

4, close the rule of law cage, remove the online ideological position “noise”

 

The development of new media technology to open the “everyone has a microphone,” the law of the times of transmission changes, public opinion, more difficult to control, thinking more and more intense competition, but according to the law of the network network did not follow the footsteps.

The current urgent problem is: the phenomenon of my ideological security is widespread, part of the hostile forces openly clamoring, the Western hostile forces not only in my territory to cultivate “well known” “big V”, the purchase of network water army, organization of cults, Extreme forces and other extreme anti-communist elements into the network of public opinion, resulting in a variety of hazards to national and military security information is full of network information platform.

At present, the army information construction in full swing, our army for the new media management legislation process is lagging behind, the network regulation system is not perfect, the lack of norms of online ideological struggle, part of the behavior of the ideological security is illegal, how to deal with the language is not detailed.

On the one hand, the normal ideological control is often misinterpreted as restricting freedom of speech. Once used by hostile forces, it may cause the military officers and soldiers to fluctuate, leading to further deterioration of the situation. On the other hand, due to the lack of relevant norms, Or even often for a small number of wrong acts “pay”, resulting in ideological murmur is not cleared, over time, the ideological institutions of the credibility of a serious decline in the military and the state may also fall into the “Tacitus trap.”

Online ideological struggle from the value of the political system of confrontation, but may be expressed as “to ideology” of public opinion and popular culture. Information in the cyberspace “fission” propagation. The process does not rule out the ulterior motives of the individual groups add oil and vinegar, fueled. Therefore, to win the ideological struggle on the Internet, our army should maintain the ideological security issues in accordance with the law into a strategic position, consolidate the military environment, improve domestic legislation, and resolutely combat the behavior of moral hazard, and create a good online public opinion ecology.

First, the height of the overall national security to promote the legislative amendment, focusing on the norms of cultural transmission in the field of “rent-seeking” phenomenon, management loopholes, powers and responsibilities unclear, poor supervision and other issues to ensure that the work of law, There must be law.

Second, according to the law, the frequent dissemination of bad information on the implementation of accurate monitoring of the site, according to the law should be ordered to rectify the deadline for the threat of ideological security, the negative information according to the law to remove. Third, strict enforcement of law enforcement, illegal research, to endanger our ideological and ideological security of the implementation of full-time monitoring, the spread of negative public opinion of the organization, individuals and the performance of poor supervision departments, resolutely according to law, Outside the earth, the formation of the rule of law deterrence.

5, pay attention to the integration of military and civilian, launched the ideological struggle of the people of the war

 

Historically, our army in combat and the implementation of military missions before the fighting to mobilize, to boost morale to stimulate morale, while fighting for a wide range of mass support. Whether it is mobilization speech, news propaganda or brief loud fighting slogans, lively forms of literature and art, have played an indelible role, so that our army justice, civilization, the image of mighty people, for our army to integrate military resources, The people’s war laid a good foundation.

Network era, the information exchange to break the official and civil, military and local boundaries, our army should continue to play the advantages of mobilization, open our army ideological work a new situation. The people are the most extensive and powerful forces involved in the ideological struggle. Our army strives for the dominance of the online ideological struggle. It can not rely solely on the power of propagating and defending the departments. We must also make the people’s faction and stir up the people’s war of online ideological struggle. Our army should play a good mobilization advantage, attract the participation of the masses, and guide the direction of public opinion.

At the same time, we should use a good network platform, the use of good hidden in the people of the huge energy, the patriotic enthusiasm of the Internet users to the positive grooming, the formation of the mainstream ideology of the sea, so that our army fortress indestructible, so that hostile forces abroad quit. The integration of military and civilian people can effectively break the problem of insufficient strength of our army in the ideological struggle of the Internet. First of all, lack of platform construction led to the voice of our army can not pass, the situation can not open. In recent years, our army in the dissemination of platform construction is still inadequate. Our military is currently more influential several news sites updated slowly, the news content is still biased towards the traditional propaganda, preaching, the emerging military-related information is also due to the existence of the above problems, so that “lack of capacity” and our army in New media, the use of new platforms often “half a beat”.

We should strengthen cooperation and cooperation with local government media and private media. At the same time, from the media University, well-known enterprises, network celebrities invited experienced people, regular exchange training, absorption of media construction advanced experience, accelerate the improvement of network-related military guidance platform, to create a group of audiences wide visible High-quality brand media. Second, the network crisis on the lack of capacity led to our army often aphasia. At present, the construction of our military space space is limited, staffing is insufficient, leading to information monitoring, filtering capacity is limited, the negative information of the army once fermented for public opinion, relying on the existing technical means and human resources will be difficult to effectively deal with, will make me The military is caught in the unfavorable situation of online ideological struggle.

Therefore, our military should strengthen cooperation with local functional departments to strengthen military and field network engineers to develop information monitoring software and filtering system, so that malicious spread of the rhetoric difficult to spread. At the same time, a wide range of local talent for the use of our military, while absorbing veterans into the local ideological work team, jointly cultivate a group of political excellent, new thinking, technical fine, skilled public opinion analysis, public opinion, network supervision Authoritarian network administrator team, the formation of the people’s war indestructible trend.

Original Mandarin Chinese:

網絡時代,信息交互打破了官方和民間、軍隊和地方的界限 ,我軍應繼續發揮動員優勢,打開我軍意識形態工作新局面。人民群眾是參與意識形態鬥爭最廣泛、最強勁的力量,我軍爭取網上意識形態鬥爭主導權,不能只依靠宣傳保衛部門的力量,還必須做好軍民融合,打響網上意識形態鬥爭的人民戰爭。我軍要發揮好動員優勢,吸引群眾參與,引導輿論走​​向。
美國《如何影響中國的國家戰略和軍事戰略》報告稱,“互聯網是我們與中共交鋒的主戰場”。西方軍事強國早已將網上輿論鬥爭納入軍事戰略,致力於打造網絡新型作戰力量。

軍媒:確保我軍網上意識形態安全的戰略思考

美國自2003年在伊拉克戰爭中首度實施戰略心理戰始,相繼取得了網絡戰理論更新和實戰檢驗的豐碩戰績;近期,美國國防部長阿什頓·卡特公佈了國防部新版網絡行動戰略報告,首次將威懾作為網絡戰略的關鍵部分;在混合戰爭中,美俄軍隊已能熟練運用信息戰力量組建“公民大軍”,妖魔化“侵略國”政權,從“侵略國”內部瓦解其國家意志,實現自身戰略目的。當前,美西方借助網絡技術和文化霸權制定國際互聯網規則,兜售政治制度和文化理念,主導意識形態鬥爭的方向;我軍則在關鍵信息基礎設施建設,網絡影響方面處於弱勢,面臨被把控、被塑造、被闡釋、被標籤化的困境,網絡空間安全應對總體仍盤旋於戰術層面非戰略層面。全媒體時代,網絡空間已成為人類“第二生存空間”,我軍須居安思危、知己知彼,高度重視研究網上意識形態鬥爭應對策略,爭奪網上意識形態鬥爭主動權。

 

1、主動爭鋒亮劍,搶占網上意識形態鬥爭制高點

 

互聯網是意識形態鬥爭主戰場。主戰場上未能掌握主導權,決定了我國在意識形態領域處於被動接招的態勢。近年來,包含谷歌、蘋果在內的美“八大金剛”全方位滲透到我國網絡空間,通過開“後門”為美國政府提供情報,並無孔不入地向我推送西方價值理念;培養“第五縱隊” 、扶植“精英”發聲,使之借助互聯網影響力公然為西方張目;持續技術創新,憑藉“影子互聯網”等手段規避我

網絡防控體系,支持香港“佔中”等顛覆分裂政權活動;主導議題設置,針對中國軍力發展先後密集拋出“中國軍事威脅論”“中國諜報活動猖獗論”“中美軍事衝突論”以及“南海航行自由”等議題,從學術上,輿論上全面對我壓制。

反觀我軍,仍存在在理論研究上習慣炒冷飯、在宣傳工作中灌輸說教、在話語體系上刻板陳舊、在議題應對時屢屢失語、在監管打擊時疲軟乏力等現象,不僅造成我主流意識形態的傳播困境,也為敵對勢力攻擊我意識形態陣地留下缺口。網絡意識形態鬥爭如逆水行舟,不進則退。

面對美西方咄咄逼人的挑戰,進攻比防禦更具優勢,我軍必須認清網上意識形態威脅的嚴峻性,正視上述不足,通過思維理念和工作方式的全方位變革,贏得網絡先機,爭取戰略主動。

第一階段要竭力扭轉我軍被動應付局面,打好網上意識形態鬥爭“殲擊戰”。中國是目前美國在網絡空間最主要的戰略對手,美無疑會對其核心技術、霸權地位等嚴防死守,想要短期內赶超其核心技術並不可行。我軍不僅要勇於爭鋒亮劍,也要學會“與狼共舞”,一方面應著力於就事論事,面對西方議題攻擊時及時回應、有一說一,改變傳統保守的意識形態工作理念,扭轉以遮掩、迴避為主的涉網態度,或另闢蹊徑轉移不利於我軍的輿論潮,謹防中國故事被曲解、誤讀;另一方面可找准對手弱點、打痛打狠,宣傳解讀西方醜聞,揭​​露西方式民主制度弊端,評判資本主義發展困境。借鑒對手鬥爭手法,充分發揮資本主義國家的作用,在境外媒體、商業運作、合作交流中進行文化推廣。

第二階段是以我為主展開反擊,打好網上意識形態鬥爭“陣地戰”。利用第一階段製造的技術發展機遇期,大力推動技術創新,可繞過美國等西方國家佔壓倒性優勢的技術關卡,實現諸如量子通信領域的技術壟斷,依托新平台實施意識形態戰略反擊;把維護國家意識形態安全由傳統安全領域向網絡空間領域延伸,積極與他國建立網絡空間合作關係,立足中國文化傳統、價值體系和軍事實踐,構建超越西方、符合我國實際的話語體系,為國際社會提供創新性話語,為我軍現代化建設、國防政策和各項軍事制度正名。

 

2、力行支撐立言,以人民軍隊優越性實現主流意識形態軟征服

 

硬實力是軟實力的根本支撐,西方意識形態之所以能在全球佔據上風,關鍵在於資本主義國家經濟普遍發達、人民生活水平較高,而蘇東劇變的關鍵則在於國民經濟幾近崩潰、政治清洗喪失民心、社會矛盾不斷激化。革命戰爭年代,我軍遭遇內外夾擊,卻抵禦了西方“和平演變”,根本原因就在於當年我軍的意識形態工作做到了“內聖外王”。反思當前,部分單位和個人治軍不嚴、言行不當、行為不端,削弱了軍隊戰鬥力,抹黑了軍隊形象,為別有用心之人抨擊我制度、離間黨群關係留下了把柄口實,為敵對勢力實現其兵不血刃的政治目的提供了便利空間。

此外,官兵成分結構價值取向和行為方式正在發生深刻改變,一旦因軍內風氣敗壞導致他們信任的喪失,便容易造成理想信念滑坡,等於為西方滲透打開了缺口。相當一段時期內,我軍處置行為失範事件時往往失之於寬、失之於軟,尤其是郭伯雄、徐才厚案件重創官兵“三觀”,同時美西方加緊推送資產階級建軍理念、展示軍事實力進行震懾、攻擊我軍特有優勢,這使我軍意識形態工作陷入雙重困境。網絡時代信息魚龍混雜,面對敵對勢力的蓄意詆毀更需要“自身硬”。

我軍應發揮好擅長擺事實講道理的傳統優勢,先擺好事實,再講清道理,以開放、包容的態度正視網民對軍隊的監督實現與網民的良好性互動,並以此為動力改進作風、規範言行;堅持網絡空間治理與現實空間規範兩手抓,對軍隊自身問題,既不粉飾護短又不允許造謠抹黑,消除負面思潮、輿論產生的根源,以我軍良好的形象抵制西方攻擊滲透,增強主流意識形態感召力。

 

3、以網治網,提升我軍意識形態鬥爭的網絡思維

 

互聯網的發展催生了社會結構、思維方式、行為方式的全方位改變,面對網上意識形態鬥爭,我軍必須準確把握人心爭奪機理的變化。網絡發源於西方、成長於西方,西方不僅在技術上有比較優勢,而且與互聯網文化高度契合,雲計算、大數據、人工智能等技術都由西方率先突破,網絡中心戰等互聯網作戰概念由美軍率先提出,互聯網“行為規則”也由西方主導,美國是全球主要信息源。而我軍在網上意識形態鬥爭中仍處於劣勢,如不能跟上網絡時代變化,將會陷入徹底被動的局面。

當前,我軍對過好“網絡關”的願望和動機日趨強烈,籌劃網上意識形態鬥爭須重點突破的問題也基本清晰,但仍缺乏“互聯網+意識形態鬥爭”的有機融合,難以真正掌握鬥爭話語權、主動權。面對網上意識形態鬥爭的嚴峻態勢,我軍需要一場互聯網“頭腦風暴”,全面提升網上意識形態安全應對能力。要以打破核心技術壟斷為主要著力點,突破美國遏制我的“命門”,建設自有信息傳輸系統和網絡安全防護系統等,爭取以創新技術領跑全球,打好意識形態“反手仗”,以創新驅動取代亦步亦趨,以技高一籌破除西方霸權;要增強我軍網上意識形態工作創意思維,我軍一向強調穩紮穩打、步步為營,然而互聯網傳播要求創意思維、先機意識、平台運作和行動能力,軍營應緊跟潮流,盡快發展網絡直播等多種傳播媒介,嘗試將主流文化傳播嵌入創意產業。

 

4、關緊法治籠子,清除網上意識形態陣地“雜音”

 

新媒體技術的發展開啟了“人人都有麥克風”的時代傳播規律發生變化,輿情監管難度加大,思維爭鋒愈加激烈,但依法管網治網的腳步卻未跟緊。

當前一個緊迫的問題就是:危害我意識形態安全的現象普遍存在,部分敵對勢力公然叫囂,西方敵對勢力不僅在我境內大力栽培“公知”“大V”,收買網絡水軍,組織邪教、民運宗教極端勢力等極端反共分子進入網絡輿論場,致使各種危害國家和軍隊安全的信息大量充斥於網絡信息平台。

當前,軍隊信息化建設如火如荼,我軍針對新媒體管理的立法進程卻相對滯後,涉網法規制度不健全,網上意識形態鬥爭缺乏規範,對部分危害意識形態安全的行為是否違法、如何處理語焉不詳。

一方面,正常的意識形態管控往往被曲解為限制言論自由,一旦為敵對勢力所利用則可能引起我軍官兵思想波動,導致事態進一步惡化;另一方面,由於缺乏相關規範,對涉事個人群體的處理往往不了了之,甚至經常為少數錯誤行徑“買單”,致使意識形態雜音得不到清除,久而久之,意識形態工作機構公信力嚴重下降,軍隊和國家也可能陷入“塔西佗陷阱”。

網上意識形態鬥爭起於價值理念、政治制度的對抗,卻可能表現為“去意識形態化”的公共輿情和大眾文化。信息在網絡空間內“裂變式”傳播。過程中不排除別有用心的個人群體添油加醋、推波助瀾。因此,打贏網上意識形態鬥爭,我軍應把依法維護意識形態安全問題擺到戰略位置,整肅涉軍網絡環境,完善國內立法,堅決打擊危害意識形態安全的行為,創造良好網上輿論生態。

一是站在總體國家安全的高度推動立法修法,重點規範文化傳播領域目前存在的“尋租”現象、管理漏洞、權責分割不清、監管不力等問題,確保各項工作有法可依、有法必依。

二是依法監管,對經常散播不良信息的網站實施精準監測,依法責令限時整改,對於涉嫌威脅意識形態安全的負面信息依法屏蔽刪除。三是執法從嚴、違法必究,對危害我軍意識形態安全的信息實行全維全時監測,對惡意散佈負面輿論的組織、個人和履行監管職責不力的部門,堅決依法處理,不留法外之地,形成法治震懾。

 

5、注重軍民融合,打響網上意識形態鬥爭的人民戰爭

 

歷史上,我軍在作戰和執行軍事任務前都要進行戰鬥動員,以鼓舞士氣激發鬥志,同時爭取廣泛的群眾支持。不論是動員講話、新聞宣傳還是簡短響亮的戰斗口號、生動活潑的文藝形式,都發揮了不可磨滅的作用,使我軍正義、文明、威武的形象深入人心,為我軍整合軍地資源、發動人民戰爭奠定了良好基礎。

網絡時代,信息交互打破了官方和民間、軍隊和地方的界限,我軍應繼續發揮動員優勢,打開我軍意識形態工作新局面。人民群眾是參與意識形態鬥爭最廣泛、最強勁的力量,我軍爭取網上意識形態鬥爭主導權,不能只依靠宣傳保衛部門的力量,還必須做好軍民融合,打響網上意識形態鬥爭的人民戰爭。我軍要發揮好動員優勢,吸引群眾參與,引導輿論走​​向。

同時,要運用好網絡平台,運用好潛藏於民的巨大能量,把網民愛國熱情向正面疏導,在民間形成主流意識形態汪洋大海,使我軍內部堡壘堅不可摧,使境外敵對勢力知難而退。軍民融合還能有效破解我軍在網上意識形態鬥爭中力量陣地不足的問題。首先,平台建設不足導致我軍聲音傳不出、局面打不開。近年來,我軍在傳播平台建設上仍存在不足。我軍目前較有影響力的幾家新聞網站更新緩慢,新聞內容依然偏向傳統的宣傳、說教,新興的涉軍微信公眾號也因存在上述問題,以致“吸粉”能力不足,並且我軍在新媒體、新平台的使用方面常常“慢半拍”。

應加強與地方官媒、民營媒體的交流合作,合作建設。同時,從傳媒大學、知名企業、網絡名人中邀請經驗豐富的人士,定期組織交流培訓,吸收媒介建設先進經驗,加速改進網絡涉軍輿論引導平台,爭取打造一批受眾廣泛可看性強、可信度高的品牌媒體。其次,網絡危機對能力不足導致我軍屢屢失語。目前,我軍網絡空間力量建設有限、人員配備不足,導致信息監測、過濾能力受限,涉軍負面信息一旦發酵為輿情,單靠現有的技術手段和人力資源將難以有效處理,將使我軍陷入網上意識形態鬥爭的不利境地。

因此,我軍應加強與地方職能部門合作,加強軍地網絡工程師合作研發信息監測軟件和過濾系統,使惡意散佈的不實言論難以擴散。同時,一面廣泛吸收地方人才為我軍所用,一面吸納退役軍人進入地方意識形態工作隊伍,聯合培養一批政治過硬、思維過新、技術過精,能熟練進行輿情分析、輿論引導、網絡監管的專製網絡管理員隊伍,形成人民戰爭堅不可摧之勢。

Author: 作者:王明哲 軍事科學院軍隊政治工作研究中心

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